• Linguists at Yale University shed light on Babbel learners’ Spanish speaking skills
  • After three months, participants’ speaking abilities ranged between exchanging greetings and providing basic personal information to discussing activities and future plans in the new language
  • 95% found Babbel to be a convenient way to learn a new language and 75% met their personal learning goals

New York, NY—BABBEL,Babbel, the world’s top-grossing language learning app, today released the results of an academic study, “Measuring Babbel’s Efficacy in Developing Oral Proficiency” conducted in collaboration with linguists based at Yale University. The research project evaluated the effectiveness of Babbel’s pedagogical method, recruiting English speakers in the U.S. who learned Spanish over the course of three months–a relatively short period of study, in view of the amount of time learners typically need to invest to achieve basic competency in a new language. The results demonstrate that learning with Babbel leads to conversational ability in a second language: all learners developed some measure of oral proficiency, with skills ranging from basics like exchanging greetings and providing personal information to more challenging topics like discussing activities and future plans in the new language.

Babbel founder & CEO, Markus Witte, believes such research is essential for creating transparency regarding the outcomes learners can expect from using the app: “No matter which method or tool you use to learn a new language, the time you invest is incredibly valuable–it’s essential to know your time and effort are well-spent,” said Mr. Witte. “The results of this study do exactly that, corroborating the results of an earlier study which showed that using Babbel facilitates the development of oral communication skills. It’s further proof of the effectiveness of Babbel’s teaching method.”

“Due to the lack of available research on language learning apps, there is a fair degree of scepticism regarding their impact on learners’ speaking abilities. The results of our study, however, strongly suggest that Babbel can be an effective tool for learning basic conversation skills,” says Dr. Nelleke van Deusen-Scholl, the study’s co-lead investigator and Director of Yale University’s Center for Language Study. “Statistical results confirmed a correlation between using Babbel and effectiveness of learning Spanish, showing a progression in initial proficiency levels in line with current linguistics literature on speaking skill development. It was shown that Babbel can help learners get to a conversation in a new language.”

For the study, the research team recruited a diverse group of participants from all over the U.S. who had no speaking ability in Spanish prior to learning with Babbel. After following Babbel’s Spanish courses over approximately three months, 117 participants took the Oral Proficiency Interview-computer version (OPIc)–a speaking test created by the American Council on the Teaching of Foreign Languages, used to assess, for example, the language skills of prospective teachers of foreign languages. All participants made some measurable gains in their oral proficiency in Spanish. These ranged between exchanging greetings and providing basic personal information to discussing activities and future plans in the new language.

In addition to the results of the OPIc speaking test, participants were surveyed regarding their overall learning experience with Babbel. 91% of surveyed participants reported they enjoyed learning Spanish with Babbel, while 95% found that Babbel made it convenient to learn a new language. Additionally, most of the respondents (75%) felt that they had met their goals learning with Babbel.

The study also contains insights regarding the profile and motivations of those seeking to learn a language later in life. “Mental fitness emerged as a compelling motivation for a significant percentage of the language learners in our study,” said Mary Jo Lubrano, the study’s other co-lead investigator and Associate Director of Yale University’s Center for Language Study. “While our study reached across a broad range of learners representing different age groups and varied motivations for learning, over half were over the age of 55. This is a population that is rarely included in current research on language acquisition, and the subject of growing scholarly interest.”

For an in-depth look at how study participants’ speaking ability improved after using the app, please see the white paper “Measuring Babbel’s Efficacy in Developing Oral Proficiency.”

About Babbel

Babbel is the world’s top-grossing language learning app, recognized as the most innovative company in education by Fast Company Magazine. With millions of paying customers the company is driven by one challenge: everyone learning languages.

Its web and mobile apps make it easy to understand a new language, from Spanish to Indonesian. Bite-sized lessons fit into everyday life and are split into useful real-life topics, helping users to speak their new language with confidence. Every course is created by a team of savvy linguists, and it works. 73% of Babbel learners feel that they could have a basic conversation in their new language after five hours of using the app.

The company was founded in 2007 by Markus Witte (CEO) and Thomas Holl (CTO). Since then, the team has grown to over 700 people from more than 50 nations, with headquarters in Berlin and New York. Its no ads, transparent, subscription-based business model allows the company to focus on getting learners conversational fast. For more information visit www.babbel.com